CoachVault
The operating system for fitness coaches

Run your coaching
business like a
CEO.

Program builder, branded client app, and a command centre that shows you client activation, cohort retention, and team performance the moment you log in. One platform. Every metric that matters.

No credit card required · Cancel anytime · Your first client free forever

app.getcoachvault.com/coach
CoachVault
Dashboard
Clients
Workouts
Nutrition
Messages
Cohorts
Metrics
Team
Command Center
Your coaching overview at a glance
New clients (5)
First 7 days · watch activation
S
Sam BoardDay 5
5/5
K
kylevDay 3
3/5
J
jonathanpooler97Day 3
2/5
Needs attention (1)
Sorted by Health Score
SM
Sarah M.
Health Score 34/100 — at risk
34
Avg score
72
On track
18
Needs nudge
4
At risk
1

Built for online coaches, studios, and coaching teams

Solo coachesMulti-coach teamsOnline transformationsNutrition coachesHybrid gymsWhite-label brands
0pillars
Build, deliver, measure, scale — the full coaching operating system in one login
0command center
Every client, every metric, every morning — the dashboard coaches actually open
0spreadsheets
Ditch Notion, Airtable, and Google Sheets. Your entire business runs in CoachVault
Four pillars. One platform.

Every tool you'd need to build, deliver, measure, and scale a coaching business.

01 Build
02 Deliver
03 Measure
04 Scale
01Build

Write programs and meal plans in the cleanest builder you've ever used.

Drag-drop program builder with supersets, tempo, RPE, and auto-progressive overload. Meal plan builder with 500k+ foods, custom recipes, and macro targets that auto-calculate. Everything saves to a reusable library — assign a program to one client or a hundred with a single click.

  • Drag-drop program builder · supersets, circuits, blocks, tempo, RPE
  • Meal plan builder with macro auto-calc and meal option swaps
  • 1,000+ exercise videos + upload your own demos
  • Custom check-in forms and questionnaires (43+ fields, sectioned)
  • Save, duplicate, assign — one-to-one or one-to-many
Push · Pull · Legs
Week 3 of 12
Coach view
Mon
Push
Tue
Pull
Wed
Rest
Thu
Push
Fri
Pull
Sat
Legs
Sun
Rest
Barbell Bench Press
4 × 6-8·RPE 8·90s
Overhead Press
3 × 8-10·RPE 7·75s
Incline DB Press
3 × 10-12·RPE 8·60s
Lateral Raise
3 × 12-15·RPE 8·45s
Tricep Pushdown
3 × 10-12·RPE 8·60s
Auto-assigned to 23 clientsSave block
9:41●●●
Today · Push
Bench Press
Set 3 of 4 · Working set
0:42
Set 1100kg× 8
Set 2102.5kg× 7
Set 3102.5kg× __
Rest timer
01:24
Log set
02Deliver

A branded client app that your clients will actually open — not delete after a week.

Your clients get an iOS app that looks and feels premium — dark UI, smooth animations, and the workout log, nutrition tracker, community feed, and messaging all in one tap. No more Telegram groups, MyFitnessPal exports, and Google Sheets. One app. One login. Everything logged.

  • Native iOS workout log with rest timer, video demos, and auto-log
  • Barcode-scan nutrition tracker with saved meals and recipes
  • In-app messaging with your coach — voice notes, images, videos
  • Gamified community feed with leaderboard and challenges
  • Weekly check-in form auto-delivered every Monday
9:41●●●
Nutrition
Thursday, Apr 19
Protein142 / 180g
Carbs235 / 300g
Fat68 / 80g
Calories2,140 / 2,400
Breakfast
620 kcal
Eggs · Oats · Greek yogurt
Snack
280 kcal
Whey + banana
Lunch
680 kcal
Chicken · rice · broccoli
Dinner
560 kcal
Steak · sweet potato
Scan
Search
SM
Sarah M. · Nutrition
Week 3 · 7/7 days logged
On track
Protein hit
96%
Calorie adh.
93%
Weight Δ
-0.6kg
Protein hit rate · last 7 days
M
T
W
T
F
S
S
Check-in: Sunday
View details →
03MeasureOur wedge

The command centre no other coaching platform has.

Log in and see every client, every metric, every morning. Health scores sort your day — who needs your attention first, who's thriving, who's slipping. Cohort heatmaps show which weeks activate and retain. Team analytics grade every sub-coach on client outcomes, reply time, and check-in review speed. Coach by data, not vibes.

  • Command Center · daily priority list sorted by client Health Score
  • Cohort heatmap · see 24h / 7d / D30 / D60 / D90 activation and retention
  • Team analytics · per-coach client count, avg score, reply time, review time
  • Business metrics · MRR, ARR, ARPU, churn, LTV, CAC in one place
  • Activation milestones · Dan Martell-style Day 1 / Day 7 / D30 trigger tracking
  • Check-in review queue · never miss a submission again
Cohorts
How new clients are activating and sticking
4w
8w
12w
26w
Activation 24h
0%
Activation 7d
0%
Retained D30
0%
Cohort heatmap · weekly
Week
24h
7d
D7 ret
D30
D60
D90
Mar 30
100%
100%
100%
80%
80%
Apr 6
Apr 13
17%
17%
Apr 20
33%
50%
33%
Apr 27
25%
75%
50%
May 4
40%
80%
60%
40%
May 11
50%
85%
70%
60%
40%
Team analytics
Performance per coach
Head coach
Team
15
Green
0
Amber
0
Red
6
J
James B.
Head · 2 clients
24
3.7h
S
Sam B.
Coach · 1 client
28
0m
J
Jono
Coach · 1 client
6
K
Kyle
Coach · 1 client
6
D
Dylan
Coach · 1 client
0
04Scale

Add coaches, white-label the app, and grow without rebuilding your tech.

Invite sub-coaches with granular permissions. Upgrade to the white-label add-on and your clients download YOUR app from the App Store — your logo, your colours, your brand. Built-in referral program tracks bonuses owed. You run a coaching business. We run the platform.

  • Sub-coach seats with 5-bucket permission presets (assign / read / reply)
  • White-label iOS app submission — your name in the App Store
  • Custom domain (yourcoaching.com/app) + branded email and push
  • Referral program — track invites, conversions, bonuses owed, paid-out
  • Starter Kit onboarding so new clients hit activation on Day 1
A
Alice Coaching
Open workout
B
BUILT by Bryce
Open workout
J
Jenna Strong
Open workout
Why coaches switch

Stop coaching on vibes. Start coaching on data.

Other platforms give you a client app. CoachVault gives you the business.

The old way
Generic coaching platforms + spreadsheets
CoachVault
Run it like a CEO
No idea how new clients are activating — just a vibe that some stick and some don't
Cohort heatmap: 24h / 7d / D30 activation per signup week, per coach
Log into 4 tabs every morning to see who needs help today
Command Center sorts clients by Health Score — your priority list, done
Sub-coaches flying blind — no way to see who's actually performing
Team analytics: per-coach client count, avg score, reply time, review speed
Writing weekly check-in reports for 2 hours every Sunday
AI drafts the report in 30 seconds from the week's data — you approve + send
Clients give up logging food after week 2 and you find out 3 weeks later
Barcode scan + live adherence dashboard — you see it the day it happens
You have no idea what your MRR, churn, activation rate, or LTV actually is
Business metrics dashboard — every founder number in one place, updated live
Packed with features

16 more tools most coaching platforms charge extra for.

Every feature below is live — not coming soon, not on a roadmap, not behind an enterprise call.

🎯
Command Center
Daily priority list sorted by client Health Score — who needs you first, today
📈
Cohort Analytics
24h / 7d / D30 / D60 / D90 activation + retention heatmap per signup week
👥
Team Analytics
Per-coach client count, avg score, reply time, check-in review speed
💚
Client Health Score
0-100 score auto-flags at-risk clients before they churn
📊
Business Metrics
MRR, ARR, ARPU, churn, LTV, CAC — no spreadsheet required
Activation Milestones
Dan Martell-style Day 1 / 7 / 30 trigger tracking per new client
🤖
AI Weekly Reports
Claude-powered check-in drafts from the week's data. You approve + send
📝
Check-in Builder
43+ fields across 8 sections — weekly, monthly, or custom cadence
💬
Messaging
1:1 + group chat with voice notes, video, and image attachments
🎓
Classroom
Drip-release educational content — your modules, your pace
🧠
Program AI
Describe the client and goal — AI writes the 4-week block
🎁
Referral Engine
Track invites, conversions, bonuses owed, paid-out — built in
🚀
Starter Kit
Day 1 onboarding flow so new clients activate in their first 24 hours
🔔
Push Notifications
Timezone-aware check-in reminders — coach-configurable per client
💳
Stripe Payments
Your own Stripe account. No platform commission taken
🫀
Health Data (Pro)
Blood work, BP, Oura sync, body comp — enable per-client if your niche needs it
James and Sam Board — the Board Twins
JB·SB
Founders
Built by working coaches

We scaled our coaching company to $150k/month. No software on the market could keep up — so we built one that could.

We're James and Sam Board — the Board Twins. We run BUILT Body Transformations out of the Gold Coast. Over the last few years we scaled it to $150,000/month in recurring revenue, coached 1,700+ clients, and built a team of 11 — five coaches plus support, ops, and content.

We're obsessed with data. We want a finger on the pulse of every corner of the business — who's on track, who's slipping, who's about to fall off before they even know they are. We both hold master's degrees in electrical and electronic engineering. We're wired to run things by numbers.

So we built all the systems ourselves — spreadsheets, trackers, weekly reports. It worked, but the admin was brutal. And every coaching platform we tried just gave us a client app and called it a business tool. We couldn't see if new clients were actually sticking past week one. We couldn't see which intakes were holding up month over month and which were quietly falling off. Our coaches couldn't see how their own clients were tracking — they were guessing. Clients would go silent and we'd find out two weeks too late.

And it wasn't just our side of the screen. Our clients complained too — clunky, buggy, slow apps. When they asked us to fix things, we couldn't. The platforms weren't built by coaches. The people designing them had never actually coached a real client, so they didn't understand what matters to either of us.

So we built the thing we needed. A Command Center showing the whole business at a glance. A way to spot retention issues weeks earlier. A view so every coach knows how their own clients are tracking. And a client app that's fast, clean, and premium to use — because the clients deserve better too.

Other coaches saw it and asked if they could use it. That's why CoachVault exists.

James & Sam Board
Founders · BUILT Body Transformations · Gold Coast, Australia
$0k/mo
Peak recurring revenue at BUILT
0+
Clients coached through BUILT
0
Team we built — 5 coaches + support
Our personal guarantee

Try CoachVault for 30 days. If it's not the cleanest coaching platform you've ever used — we'll refund you personally.

Not “refund” as in fill out six forms and wait three weeks. Message James on Instagram @james.board or Sam at @sam.boardand we'll refund you the same day. No questions. We'd rather give you your money back than have you using software you don't love.

No cancellation formRefunded same dayKeep your data export
0
day guarantee
Founding coach results

Coaches who switched — and what happened next.

Placeholder results — real named case studies rolling in as the first cohort onboards.

Moved 47 clients over in a weekend. First AI report came out better than what I'd been writing for 3 years.

AK
Alex K.
Alpha Performance · @alphaperf
$8k → $17k MRR in 60 days

The blood work tracking alone is worth the subscription. My clients see their cholesterol normalise and they stay forever.

SD
Sarah D.
Vitality Coaching · @vitality.coach
94% retention over 12 months

I was on another coaching platform for 4 years. Switching to CoachVault felt like upgrading from a Nokia to an iPhone.

MT
Marcus T.
Built Bodies Sydney · @builtbodiessyd
3x price increase, clients didn't blink
Pricing

Pricing that scales with you, not against you.

14-day free trial. Cancel anytime. Prices in USD.

Starter

For coaches just going online

$39/mo
Up to 15 clients
Start free trial
  • Workout + program builder
  • Meal plans + macro tracking
  • Check-ins + messaging
  • Progress photos + body comp
  • AI weekly reports
  • Community features
  • Health data tracking
Most popular

Growth

For coaches scaling to a full client roster

$79/mo
Up to 50 clients
Start free trial
  • Everything in Starter
  • AI weekly reports (Claude)
  • Community feed + leaderboard
  • Advanced check-in automation
  • Business metrics dashboard
  • Health data tracking
  • Team + sub-coaches

Pro

For coaches running real operations

$149/mo
Unlimited clients
Start free trial
  • Everything in Growth
  • Health data: bloods, Oura, BP, body comp
  • Team + 10 sub-coaches with permissions
  • Supplement tracking
  • Team analytics + coach drilldown
  • Priority email support
🏆
Premium add-on
Want your own branded iOS app on the App Store?
Pro + White Label — $298/mo. Your logo. Your colors. Your app. We submit it.
Learn more →
FAQ

Questions coaches ask before signing up.

No. If you can use Instagram, you can use CoachVault. The program builder is drag-and-drop. Check-ins are forms. AI does the hard writing for you.

We have a CSV import tool. Export your clients from your old platform, upload the CSV to CoachVault, and we send your clients an email with their new login. Takes about 20 minutes.

Yes. We run on Supabase Sydney with enterprise-grade Row Level Security. Every coach's data is isolated — no other coach can see yours. We've been externally security-audited (April 2026). Bank-grade encryption at rest and in transit.

Around 4 weeks end-to-end: 1 week for us to build your app, 1–2 weeks for App Store review, then it's live. Android next. Requires Pro tier subscription + the White Label add-on.

Yes. No contracts. Month-to-month from day one. Cancel in the billing page, no emails required, no retention calls, no guilt trips.

Zero. You use your own Stripe account. We don't touch your payment flow. Your clients pay you, you pay us a flat subscription.

Yes. It's powered by Claude 4 (Anthropic's current flagship model), the best model in the world for long-form writing. Coaches using it report saving 2–4 hours every Sunday. You always approve before sending.

iOS first for both client and coach apps. Android client app arrives Q3 2026. Android coach app Q4 2026.

Join the founding cohort

Your coaching business
deserves better software.

CoachVault launches June 2026. Founding members get 50% off for 12 months — locked in for life. Join the list to get early access and the founding-member pricing.

Founding members get 50% off for 12 months. No card required.

Setup takes 7 minutes. Your first 5 clients import in 2.